Paramount Streaming has elevated the top programming executives at flagship platform Paramount+ and free, ad-supported service Pluto TV.
Jeff Grossman, most recently EVP, Content & Business Operations, Paramount Streaming for Paramount+, has been named EVP, Programming, Paramount+. Amy Kuessner, most recently Pluto TV’s EVP, Content Strategy and Global Partnerships, has been named EVP, Programming, Pluto TV. Both report to Tom Ryan, President and CEO, Paramount Streaming, and will closely collaborate in their new roles.
Formally taking over the Head of Programming role at the streamer, Grossman will spearhead Paramount+ content strategy, including planning, scheduling, acquisitions, merchandising and operations, with a focus on driving audience acquisition and engagement.
A 15-year Paramount veteran, Grossman, who is based in Los Angeles, was part of the core team that launched Paramount+ predecessor CBS All Access.
Kuessner is expanding her role to lead the content strategy for Pluto TV that includes the creative curation and programming of FAST channels and an entrepreneurial approach to content licensing globally.
Splitting her time between Los Angeles and Denver, Kuessner was instrumental in the creation of Pluto TV’s original channel strategy, striking first-ever FAST deals with the NFL, CNN, Scripps (now Warner Bros. Discovery), BBC and AMC Networks, amongst others.